AICD
AGS25 Launch Film
The launch piece for the 2025 Australian Governance Summit, sold on the feeling of being in the room.
Read the case studyVideo Production for Associations & Conferences Sydney
Members and delegates have seen every conference pitch. We make the one that gets them to register.
Content Department makes video for associations, professional bodies and conference organisers in Sydney. A member organisation has to sell the same event to the same audience every year, and prove its value to members in between. Film is how you show both.
What member organisations actually need
Four jobs, and one production can do all of them.
01
A reason to register
Your audience has seen every conference promo. A launch film has to sell the feeling of being in the room, not the agenda.
02
Proof of value for members
Members renew when they can see what the organisation does for them. Speakers, events and milestones on film make that case all year.
03
Content that outlives the event
Keynotes, panels and interviews are an archive of expertise. Cut properly, one event feeds months of member content.
04
Milestones marked well
Anniversaries and retrospectives are rare chances to tell the organisation’s story. They deserve more than a slideshow.
What we make for member organisations
Built around the event calendar and the membership year.
Event Video
Launch films, highlights and session content for conferences and summits.
See the serviceBrand Story Video
The film that explains what the organisation stands for and why members join.
See the serviceCorporate Video
Leadership updates and member communications people actually watch.
Photography
Speaker, delegate and event stills from the same coverage.
See the service
Sector work
Selling a summit to the people who run Australia’s boards.
Two films for the Australian Institute of Company Directors: a launch film for the 2025 Australian Governance Summit, and a retrospective marking a decade of it.
AICD
Decade of Governance
Ten years of summit footage cut into one argument about how the director’s job has changed.
Read the case study
Why us
An association audience is hard to impress.
Directors, members and delegates are experienced, time-poor and sceptical of anything that looks like marketing. Film for this audience has to feel considered, credible and worth their time.
We plan around the program, cover the room with multiple cameras and cut a piece for each job: the launch, the highlights, the speaker clips and the member update.
- Launch films built to sell the room, not the agenda
- Multi-cam as standard, so nothing is missed on a reposition
- Speaker and session content cut for months of member comms
- Built in Australia, for brands selling to Australians
Before you brief us
Questions we get asked.
Can you make a launch film before the event exists?
Yes. A launch film usually combines footage from previous years with new interviews, then the event itself is covered for highlights and member content.
Can you work with our archive footage?
Yes. The AICD decade film was built from ten years of existing summit footage.
Do you cover events outside Sydney?
Yes. Travel and accommodation are quoted separately.
Want to see how it lands?
Every case study is written up end to end: the brief, the decisions and what the work did.
Got an event your members should not miss?
Send us the program and the date. We will come back with a plan and a fixed price.