Recruitment & Culture Video Production Sydney

Fewer wrong-fit applicants. Culture video that shows the job honestly, so the right people apply.

Content Department makes recruitment and employer brand video for Sydney teams. The point is not to make everyone want to work there. It is to make the right people apply and the wrong people self-select out before they cost you an interview loop.

Real staffNot actors
ScopedQuoted before we start
On siteWhere the work happens
SydneyOur own studio too
Why us

The fastest way to kill a culture film is a script.

Staff reading lines look like staff reading lines, and every candidate can tell. The films that work are interview-led, tightly cut, and honest enough to include something that is not perfect.

We run interviews properly, which mostly means asking better questions and then shutting up. The edit does the work, not the performance.

  • Interview-led, so nothing sounds scripted
  • We will tell you which staff will be good on camera after a ten-minute call
  • Comfortable filming in a live working environment
  • Built in Australia, for brands selling to Australians
How it runs

Four steps, and the interviews make or break it.

Getting a real answer out of someone on camera is a skill, not luck.

01

Brief

Which roles you are hiring, what candidates get wrong about you, and what you will not say on camera.

02

Casting from your team

We talk to a shortlist of staff and pick the ones who are genuinely good on camera. It is rarely the volunteers.

03

Shoot

Interviews plus b-roll of real work, on site, in a normal working day.

04

Edit & deliver

Hero film, per-role cutdowns and vertical crops for the job ads.

What it costs

Priced by what you get, not by the hour.

Most employer brand work is one shoot day producing many pieces.

01

Culture Short

One film for the careers page and the job ads.

  • Half-day on site
  • Three to four staff interviews
  • One hero cut
  • Vertical crops
02

Employer Brand

The film plus per-role pieces, so each ad speaks to its own candidate.

  • Everything in Culture Short
  • Full shoot day
  • Six to eight interviews
  • Per-role cutdowns
  • Stills from the same shoot
03

Always On

Quarterly shoots so the content keeps up with the hiring plan and the team changes.

  • Everything in Employer Brand
  • Quarterly shoot days
  • New-starter and promotion pieces
  • Ongoing cutdowns
  • Priority scheduling

Every job is quoted on scope.

Tell us what it has to do, where it runs and when you need it. You get a fixed written quote before anything starts, and we will tell you if a smaller package does the same job.

Always included

  • Interview direction and question design
  • On-site shoot
  • Real staff, no actors
  • Edit, grade and sound mix
  • Per-role cutdowns
  • Vertical crops for job ads
  • Two rounds of revisions

Quoted separately

  • Paid talent if you want actors instead
  • Location fees outside your own premises
  • Specialist crew
  • Job board and media spend
  • Rush turnaround
Before you brief us

Questions we get asked.

Our staff are nervous about being filmed.

Most are, and it is mostly about not knowing what they will be asked. We share the themes in advance, never the exact questions, and shoot in short blocks. Nobody is on camera for hours.

Can we use actors instead?

You can, and candidates will know. If the real team is not ready to be on camera, that is usually worth fixing before making the film.

What if someone leaves after we film them?

It happens. Shoot enough people that no single departure kills the film, and keep the hero cut short enough to reshoot cheaply.

Hiring, and tired of the wrong applicants?

Tell us the roles and what candidates keep getting wrong. We will come back with a plan and a fixed price.