Nexon
Guardian: Managed Security
Security services explained with kinetic type, iconography and footage, one idea per beat.
Motion Graphics & Kinetic Typography
When the message is complicated and the footage does not exist, motion graphics make it clear and watchable.
Content Department designs and animates motion graphics for brands across Australia, from our Sydney studio: kinetic typography, icons, data, interface and title animation, on their own or layered over live footage. It is how a services business explains what it does, and how a product launch says three things in fifteen seconds.
The work
Complicated services, made easy to follow.
Service explainers for Nexon, a technology services company, built from kinetic type, icons and footage, and a CGI launch spot for Logitech G driven by typography.
Nexon
Accelerate: Cloud and Platforms
A services story told in numbered beats, colour-coded so each idea reads at a glance.
Nexon
Amplify: Data and AI
Typography and icons carry the argument; footage keeps it human.
Logitech G
Gaming Peripherals Spot
Product reveal driven by kinetic typography, every line timed to the cut.
Read the case study
Why us
Good motion graphics are mostly good writing.
Most motion graphics fail before anything moves: too many words on screen, too many ideas per scene, and animation used to decorate rather than explain.
We write the message first, cut it down to one idea per beat, then design and animate it so each line lands before the next arrives. Because we also shoot, we can mix graphics with live footage when people need to be in the story.
- One idea per beat, written before anything is designed
- Kinetic typography timed to the voice and the cut
- Graphics and live footage from one team
- Built in Australia, for brands selling to Australians
How it runs
Script, style, animatic, then animation.
Each step is signed off before the next, so nothing expensive changes late.
01
Brief & script
What it has to explain, who it is for and where it runs. The script comes first, because animation is expensive to change once it moves.
02
Style frames
A few finished-looking frames so you can see the look before anything is animated.
03
Animatic
A rough, timed version of the whole film with the voiceover, so pacing is fixed before the build.
04
Animate & deliver
The full build, sound design, revisions and every cutdown you need.
What it costs
Priced by length and how much is built.
Every project is quoted up front after a short call.
Message
One message, animated in type and icons. Social, ads and presentations.
- Script
- Style frames
- Kinetic typography and icons
- Music and sound design
Explainer
A full motion graphics explainer, with voiceover.
- Everything in Message
- Animatic
- Voiceover casting
- Custom illustration
- Cutdowns for social
Series
A set of films in one visual system, like a product or services range.
- Everything in Explainer
- Shared design system
- Title and lower-third templates
- Live footage where needed
- Every aspect ratio
Every job is quoted on scope.
Tell us what it has to do, where it runs and when you need it. You get a fixed written quote before anything starts, and we will tell you if a smaller package does the same job.
Always included
- Script, written with you
- Style frames before animation
- Animatic with voiceover
- Animation and sound design
- Licensed music
- Cutdowns in every aspect you need
- Two rounds of revisions
Quoted separately
- Paid voiceover talent beyond the standard read
- Stock footage licences
- Live action shoots
- Media spend
Before you brief us
Questions we get asked.
What is the difference between motion graphics and animation?
Motion graphics animate design elements: type, shapes, icons, data and interface. Character animation brings characters and scenes to life. Many projects use both, and we make both.
What is kinetic typography?
Animated text that moves in time with the voice or music, so the words carry the message as well as the voiceover. It is useful when people watch with the sound off.
Can you work with our brand guidelines?
Yes. We build the motion system from your fonts, colours and icons, and if the guidelines stop at static design we will define how the brand moves.
Want to see how it lands?
Every case study is written up end to end: the brief, the decisions and what the work did.
Got something hard to explain?
Send us the message and where it needs to run. We will come back with a script angle and a fixed price.